It looks like America's sweetheart is going back to the franchise that made her a quasi-star. Emily Maynard will be the star of The Bachelorette, according to reports!

"It's official, Emily is the new Bachelorette," an insider close to Emily tells Life & Style, which is not really official at all, but still. It's been reported previously as well.

Moreover, in order to accommodate "ABC is even going to move filming to Charlotte [North Carolina, Emily's hometown]. It won't be in Los Angeles at all."

It's been reported that ABC asked her to star in the next season of the series, despite her reluctance in early discussions, in large part based on her daughter.

She had fans convinced she wasn't interested. Just last summer Emily Maynard wrote: "I don't want to be The Bachelorette." Perhaps she changed her mind?

Since ending her engagement with that stiff Brad Womack in May, the North Carolina stunner has been linked to Jeremy Shockey and Matt Nordgren.

She's denied dating both ... and has yet to confirm or deny that she's going back on The Bachelorette this time. Stay tuned for an official confirmation. Probably.

UPDATE: People and other more reliable sources have now confirmed that Maynard signed on! Surprising, but a good fit for the show, we have to say ... right?

UPDATE #2: Bentley Williams, who famously burned Ashley Hebert on her season of The Bachelorette by wooing her while admitting to cameras that he had hoped Emily was The Bachelorette instead, is interested in competing, according to People.